Analysis of traditional food (khao yam) consumption in southern border province of Thailand

Abstract

Khao yam or Nasi Kerabu is a type of a traditional food, holding an important place in food consumption in Southern Thailand and Northern Malaysia. It is commonly consumed for breakfast and a good source of high nutritional value due to the availability of different varieties of vegetables and herbs in the actual dish. The main material of this study is comprised data obtained from online questionnaire surveys performed during December 2018 with 130 participants from three province borders of Southern Thailand (Pattani, Yala, Narathiwas). One of the preeminent highlights of the study is the availability of Khao yam sellers nearby all of the respondents' homes. This indicates that Khao yam food business in southern part of Thailand is continuously expanding. More researchers and policy makers should take Khao yam business sector as positive source in developing new policies and strategies.